Description
Durable is an all-in-one AI platform designed specifically for small business owners and solo entrepreneurs who need a professional online presence without the technical overhead. Its core feature is the 30-second website builder, which uses generative AI to produce a complete site—including localized copy, relevant stock photography, and a contact form—based solely on your business name and industry. Beyond just building sites, Durable functions as a comprehensive business operating system, integrating a lightweight AI-powered CRM to manage leads, an automated marketing assistant for social media and email, and invoice management tools. It streamlines the entire process of starting and growing a service business by automating the digital infrastructure, allowing owners to focus on their craft rather than web development.
Features
Use Cases
Pros & Cons
Pros
- Unmatched speed in generating a functional baseline website.
- Includes essential business tools like CRM and invoicing in one subscription.
- Intuitive interface requires zero coding or design experience.
- AI handles copywriting and image selection, reducing creative friction.
Cons
- Design flexibility is lower compared to advanced builders like Webflow.
- Templates can sometimes feel generic for highly niche industries.
- Deep customization and complex e-commerce features are somewhat limited.
Pricing
Free to build and preview your site. Paid plans typically start around $12/month for professional hosting, custom domains, and marketing tools.
Frequently Asked Questions
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